Introduction: The Rise of Recreational Boating
The global leisure boats market is undergoing a transformative journey, projected to grow from 40.42 billion USD in 2024 to a staggering 94.56 billion USD by 2034, expanding at a CAGR of 8.87 percent. With more people embracing water-based activities like sailing, fishing, and cruising, the demand for both motorized and non-motorized boats is surging.
Beyond recreation, this industry is riding high on a wave of innovation from electric propulsion to autonomous docking and eco-friendly materials. This evolution reflects shifting consumer expectations toward sustainability, smart technology, and immersive experiences.
Market Highlights: Global Trends and Regional Dynamics
North America: Leading the Way in 2024
North America held the largest share of the market in 2024, fueled by high recreational boating participation, a well-established marine infrastructure, and a premium boat ownership culture.
Asia Pacific: The Fastest-Growing Market
Asia Pacific is poised for the fastest growth during the forecast period, driven by rising disposable incomes, expanding coastal tourism, and increased interest in recreational water sports.
Europe: Rapid Growth in Eco-Marine Innovation
Europe is emerging as a tech-forward hub, investing in electric and hybrid boats, virtual boating experiences, and sustainability-driven designs. Countries like Norway, the Netherlands, and Germany are front-runners in eco-friendly marine technologies.
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Market Segmentation Insights
By Type
Used Leisure Boats
Used boats captured the largest share in 2024. First-time buyers and seasonal users are increasingly opting for affordable, certified pre-owned models, supported by dealer-backed guarantees and easy financing.
New Leisure Boats
The new boats segment is growing fast, particularly due to the rising demand for electric and smart boats, customization options, and green incentives. Manufacturers are capitalizing on post-pandemic lifestyle shifts and sustainability preferences.
By Product
Motorized Boats
Motorized boats dominate the market, offering power, speed, and comfort. Ideal for fishing, cruising, and family recreation, they feature advanced propulsion systems, onboard entertainment, and increasing levels of automation.
Non-Motorized Boats
Non-motorized boats such as kayaks, paddleboards, and sailboats are gaining popularity due to their low environmental impact, affordability, and wellness appeal. They are particularly favored in ecotourism regions and by national parks aiming to protect marine biodiversity.
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Key Technological Advancements
Smart Navigation and Automation
On February 11, 2025, Avikus launched the NeuBoat Dock II system, featuring six cameras and a 3D surround view platform that enables hands-free self-docking for leisure boats over 40 feet
Source: Marine Industry News
Sustainable Hull Materials
On June 3, 2025, Jotun introduced the SeaQuantum Skate coating and robotic HullSkater cleaner, marking the first Lloyds Register-approved antifouling solution for hull maintenance
Source: SAFETY4SEA
Predictive Maintenance and Connectivity
On January 6, 2025, Brunswick unveiled its Boating Intelligence suite at CES 2025. This AI-powered onboard system integrates health monitoring, predictive alerts, and voice-controlled navigation
Source: Trade Only
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Noteworthy Industry Developments
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In April 2025, Groupe Beneteau CEO Jerome de Metz emphasized the company’s commitment to clean propulsion and digital boating integration with the Delphia electric dayboats
Source: Boat International -
On January 3, 2025, Candela Boats launched the C-8 Polestar Edition, an all-electric hydrofoil that consumes 80 percent less energy
Source: WIRED -
On April 21, 2025, Freedom Boat Club opened its 40th European location in Marbella, Spain, and expanded into New Zealand
Sources: The Courier-Mail, BOATING -
On April 27, 2025, Sialia Yachts introduced the Sialia 45 electric cruiser, featuring twin 300 kilowatt motors and carbon-fiber hull
Source: Robb Report -
On May 26, 2025, Vessev debuted the VS-9 electric hydrofoil ferry in Auckland, New Zealand
Source: Plugboats
Conclusion: Navigating Toward a Smart and Sustainable Future
As the leisure boats market continues to evolve, the next decade will be defined by eco-conscious design, AI integration, and diversified ownership models. From used boats attracting value-conscious buyers to electric innovations redefining new boat experiences, this sector is steering toward a smarter, cleaner, and more connected future.
Whether you are a weekend adventurer, luxury cruiser, or tech enthusiast, there has never been a more exciting time to explore the water.
Source : https://www.towardsautomotive.com/insights/leisure-boats-market-sizing