The global Acoustic Vehicle Alerting System (AVAS) market is experiencing significant growth, driven by the increasing adoption of electric vehicles (EVs) and stringent safety regulations. Among the key players, China has emerged as the leading country in the AVAS market, owing to its robust EV industry and proactive regulatory framework.
Understanding AVAS and Its Importance
Acoustic Vehicle Alerting Systems are designed to emit artificial sounds to alert pedestrians and other road users to the presence of electric and hybrid vehicles, which are typically quieter than conventional vehicles. This technology is crucial for enhancing safety, especially in urban environments where pedestrian traffic is high.
Global AVAS Market Overview
The AVAS market is witnessing rapid expansion globally. In 2025, the market is valued at approximately USD 2.38 billion and is projected to reach USD 4.71 billion by 2029, growing at a compound annual growth rate (CAGR) of 18.5%. This growth is attributed to the rising demand for EVs and the implementation of regulations mandating AVAS in vehicles.
China’s Dominance in the AVAS Market
China’s leadership in the AVAS market is underpinned by several factors:
-
Expanding EV Market: China’s EV market is the largest globally, with sales expected to reach 14 million units by the end of 2023, representing a 35% year-on-year increase.
-
Regulatory Support: The Chinese government has implemented regulations requiring the installation of AVAS in new energy vehicles to enhance pedestrian safety.
-
Technological Advancements: Chinese manufacturers are investing in advanced AVAS technologies, including AI-driven systems and integration with vehicle-to-everything (V2X) communication.
Market Segmentation and Trends
The AVAS market is segmented based on propulsion type, vehicle type, sales channel, and region:
-
Propulsion Type: Battery Electric Vehicles (BEVs) hold a significant market share, accounting for over 64% in 2023.
-
Vehicle Type: Passenger cars dominate the market, with a 70% share in 2023.
-
Sales Channel: Original Equipment Manufacturers (OEMs) are the primary sales channel, driven by regulatory mandates and consumer demand for integrated safety features.
Key trends shaping the market include the development of customizable AVAS sounds for brand differentiation, integration with advanced driver-assistance systems (ADAS), and the adoption of AI for context-aware alerts.
Future Outlook
The AVAS market is poised for continued growth, with projections indicating a market size of USD 5.21 billion by 2034, growing at a CAGR of 12.95%. China’s sustained investment in EV infrastructure, supportive policies, and technological innovation will likely maintain its leading position in the global AVAS market.
Conclusion
China’s dominance in the AVAS market reflects its commitment to advancing EV technology and ensuring pedestrian safety. As the global demand for EVs continues to rise, the importance of AVAS will become increasingly significant, offering opportunities for innovation and collaboration across the automotive industry.
Source : Towards Automotive